Package Mass Communication: Living in a Media World, 2nd Edition with Issues in Media: Selections from CQ Researcher!

Mass Communication: Living in a Media World, 2nd Edition
Fun and conversational, with solid content and smart analysis, Hanson’s Mass Communication is loaded with compelling stories and real-life examples. It embodies the high-quality, low-cost textbook that your students will prefer. In addition to an emphasis on diversity that reflects today’s college population, students encounter a broad and comprehensive introduction to the many forms of the media: from print—books, magazines, newspapers—to the innovative and ever-changing electronic media, like television, the Internet, movies, and radio and music. An exploration of digital recording, blogging, podcasting, and online distribution brings this edition fully up to date. Students will examine the business of media, from the impact of the large conglomerates to the effects of long tail media, as well as discover the social, global, legal, and ethical forces that drive the industry now and will do so in the future.

Laying a theoretical foundation for discussing the effects of individual media, a full chapter dedicated to social effects delves into the cultural and macro impact of the media, with a balanced look at critical and cultural studies. A new chapter on global media updates and expands discussion of media in the Middle East, Asia, and Latin America, while exploring how various Western democracies differ in their approach to press freedom.

For more on Mass Communication, including information on Instructor's Resources, testimonials, the student website, and more, click here.

Issues in Media: Selections from CQ Researcher
Will the Internet kill television? Does indecency over the airwaves undermine American society? Is the U.S. media industry too consolidated? These are just a sampling of the important, provocative questions in this new reader, sure to lay needed groundwork and spark lively classroom discussion.

For current coverage of controversial and important issues centering on media, offer your students the balanced reporting, complete overviews, and engaging writing that CQ Researcher has consistently provided for over eighty years. This ideal supplement allows students to see an issue—be it Media Bias, the Rise of Blogs, or The Future of Newspapers—from all sides while giving them a window into the linkages between media, culture, business, and politics. In addition, useful pedagogical features—pro/con pieces, graphs, tables, photos, suggested readings, and bibliographies—advance critical thinking and help in study and review.

For more on Issues in Media, including the table of contents, click here.

Click here for the Mass Communication table of contents.

Click here for the Issues in Media table of contents.

Ralph E. Hanson is the associate dean of the P.I. Reed School of Journalism at West Virginia University where he has taught since 1993. For more than a decade he has taught introduction to mass communication. He founded the school’s online extended learning program, and he writes occasional commentary for the Charleston Daily Mail. He has also taught newswriting, editorial writing, and media ethics. Ralph has a bachelor’s degree in journalism and anthropology from Iowa State University, a master’s degree in journalism from Iowa State, and a doctorate in sociology from Arizona State University. When Ralph is not out on his motorcycle, he is blogging on mass communication issues at http://RalphEHanson.com.

Mass Communication: Living in a Media World, 2nd Edition

Issues in Media: Selections from CQ Researcher