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SAGE Publications

Cover Image: Public Opinion: Democratic Ideals, Democratic Practice
  • Date: 02/29/2008
  • Format: Print Paperback
  • Price: $54.95
  • ISBN: 978-0-87289-304-7
  • Pages: 348

Public Opinion: Democratic Ideals, Democratic Practice
Rosalee A. Clawson, Purdue University
Zoe M. Oxley, Union College


One of the central tenets of a democracy is that we expect the public to have some kind of a role in governmental decision making. After all, democracy means government by the people and for the people. But exactly what role does public opinion play? And do citizens live up to democracy’s expectations of them? In their new introductory text, Rosalee A. Clawson and Zoe M. Oxley clearly and systematically link normative questions of democratic theory—whether citizens endorse the basic principles of our democratic system; whether their opinions are pliable; whether they organize their political thinking—to existing empirical research on public opinion. Putting the core ideas of public opinion into explicit dialogue with the core assumptions of democratic theory, the authors explore the fruitful and sometimes frustrating tensions between democratic ideals and their practice.

The authors begin with a clear examination of the normative debates of democratic theory, outlining the classical, pluralist, participatory, and democratic elitism strands. Along the way, they explore the basics of public opinion research. In each of the subsequent chapters—on socialization, the mass media, attitude stability, trust in government, support for civil liberties, and more—the authors not only describe the content of public opinion, but also tell readers what those findings reveal about the assumptions of democratic theory. Using what they call an “embedded methods” approach, the authors focus throughout the text on especially influential studies rather than presenting all methods in one stand-alone chapter. This integrated approach allows students to see how methods are applied within the context of specific studies and provides a richer understanding of the research process. Should students want to delve further into the methodology, the authors also include an appendix that details the core research methods of public opinion.

The authors also pay close attention to issues of race, gender, class, and other important cleavages throughout the text—rather than segregating these topics in separate chapters—because research in these areas informs broader debates within public opinion literature.

An array of tables, figures, photos, suggested reading lists, and bolded key terms further enhance student learning. Clearly written, readable, and engaging, this innovative text offers a fresh take on the foundations of public opinion theory, research, and practice.

Table of Contents

Part 1. What is the Role of Citizens in a Democratic Society?

1. Public Opinion in a Democracy

Part 2. Are Citizens Pliable?

2. Political Socialization

3. Mass Media

4. Attitude Stability and Attitude Change

Part 3. Do Citizens Organize Their Political Thinking?

5. Ideological Innocence and Critiques

6. Pluralistic Roots of Public Opinion

Part 4. Do Citizens Endorse and Demonstrate Democratic Basics?

7. Knowledge, Interest, and Attention to Politics

8. Support for Civil Liberties

9. Support for Civil Rights

Part 5. What Is the Relationship between Citizens and Their Government?

10. Trust in Government, Support for Institutions, and Social Capital

11. Impact of Public Opinion on Policy

Part 6. What Do We Make of Public Opinion in a Democracy?

12. Conclusion

Testimonials

"Public Opinion covers the right range of subtopics in social psychology and the field of public opinion research as it relates to questions and themes concerning normative and empirical aspects of democracy. Its further strength is that the chapters I read were consistently well-and engagingly-written."

- Robert Y. Shapiro, Columbia University

"This book will be an excellent resource for professors teaching public opinion courses. I appreciate how it combines normative democratic theory with empirical evidence: the authors are to be commended for their abilities to provide a coherent overview of the normative literature concerning the role of citizens in a democratic state with a systematic discussion of public opinion in America today. I was impressed with the authors’ abilities to synthesize such large bodies of literature so concisely, and to present the material in a way that is accessible to undergraduate students."

- Mary Malone, University of New Hampshire
Bio(s)
Rosalee A. Clawson, Purdue University

Rosalee A. Clawson is associate professor of political science at Purdue University. Her research focuses on public opinion, mass media and politics, political psychology, and the politics of race, class, and gender. Her work has been published in the American Political Science Review, Public Opinion Quarterly, Political Communication, Journal of Black Studies, and Social Science Quarterly.



Zoe M. Oxley, Union College

Zoe M. Oxley is associate professor of political science at Union College. Her research interests include media coverage of politics, the effects of the media on public opinion, women in electoral politics, and political psychology. Her work has been published in the American Political Science Review, Journal of Politics, Political Research Quarterly, Politics & Gender, and PS: Political Science and Politics.

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